Total Cost: 698

Leads Gained: 764

Time Period: 10/12/16 – 11/13/16

Prizes: 1 Kindle Paperwhite with books, 5 swag bags

Contestants: 915 (some from my list).  106 leads joined through social promotion.


I played around with different audiences, and had some really great days: Halloween. I also had some really bad days: Election day.

All in all, I’ll round and say I paid $1 a lead. Which I think is a good deal.